The Protein Shop — Stronger, Together

Stronger, Together.

Seed oil free • Protein forward • Macro conscious

The Protein Shop Soho

Built on a simple belief

Founded in 2025, The Protein Shop was built on a simple belief: healthy food should never require compromise.

We noticed a major gap in the fast-casual restaurant industry. While many concepts marketed themselves as healthy, few prioritized ingredient integrity, protein-rich nutrition, and transparency. Too often, “healthy” options were loaded with seed oils, hidden sugars, and ingredients that left people hungry shortly after eating.

That’s why we created The Protein Shop.

Our commitment is simple: every item on our menu is seed-oil-free, protein-forward, and macro-conscious. We carefully source ingredients with intention, focusing on whole foods that fuel performance, support recovery, and help our customers feel their best throughout the day.

We believe healthy eating should be satisfying, convenient, and delicious. That’s why our portions are designed to keep you energized and satiated, whether you’re heading to work, finishing a workout, or simply looking for a better meal option.

In addition to being free from seed oils, our entire menu avoids refined sugars. Most menu items are naturally gluten-free, and those that aren’t can be made gluten-free through simple substitutions.

At The Protein Shop, we’re changing the way people think about healthy eating, proving that real food, made with purpose and served with transparency, can taste incredible while helping you reach your goals.

The Protein Shop
Meals Plan

Build a personalized meal plan tailored to your goals. Every meals chef-prepared, seed-oil-free, custom macro conscious and delivered fresh daily throughout New York.

The Protein Shop Handled Meal Plan

Let's Be Friends

Visit & Order

Hours Mon–Fri: 8am–8pm • Sat-Sun: 9am–8pm
Status ● Open Today • Pickup & Delivery Available
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5 Important Nutrients For The Body

Every meal at The Protein Shop is crafted around the 5 foundational nutrients your body needs to thrive, repair, and stay energized.

Protein

Protein is a long chain of amino acids which are the basic building blocks of the body. Protein is very good for the health of muscles, bone cells, skin, and hair.

Carbohydrates

This one nutrient has an important role, especially in providing energy to the body. Carbohydrates are needed to provide fuel for the body which converts the glucose component in carbohydrates into energy.

Vitamins

Vitamins are one of the most important nutrients, namely in various chemical processes in the body, maintaining organ function, and increasing the body's immunity against disease.

Minerals

Minerals function in building strong bones and teeth, regulate metabolism, and keep the body well hydrated. Some of the minerals that are widely known are calcium, iron, and zinc.

Fat

Fat helps maintain organ function and assists in the process of absorbing nutrients, blood clotting, cell formation, and muscle movement. Good fats help control blood sugar and reduce heart disease risks.

Whole Food Quality Guarantee

100% SEED OIL FREE & TRANSPARENT

Every single dish is prepared without seed oils or refined sugar. Sourced with intention from whole-food ingredients cooked exclusively in Extra Virgin Olive Oil and Avocado Oil.

INGREDIENTS & MACRONUTRIENT’S FLOW

Filter by category to view exact ingredients and breakdown for every single dish on our menu.

We are seed oil free Gluten free (as is or with substitutions) All macros are estimates based on typical nutritional info
Entrees & Bowls

The 50G B.E.C

Eggs, egg white, cheddar cheese, turkey bacon (plain bagel)

Protein 50g Cal 800 Carbs 80g Fat 37g
Entrees & Bowls

Egg Bites — Spinach & Feta

Eggs, cottage cheese, mozzarella

Protein 13g Cal 171 Carbs 3.2g Fat 12g
Entrees & Bowls

Egg Bites — Peppers & Onions

Eggs, cottage cheese, mozzarella

Protein 12g Cal 160 Carbs 3.5g Fat 11g
Entrees & Bowls

Egg Bites — Turkey Bacon & Cheddar

Eggs, cottage cheese, mozzarella

Protein 15g Cal 188 Carbs 2.3g Fat 13g
Entrees & Bowls

The Lox

Smoked salmon, The Protein Shop cream cheese, tomatoes, onions & capers (everything bagel)

Protein 55g Cal 590 Carbs 82g Fat 14.5g
Entrees & Bowls

Avocado Toast

Sourdough bread, avocado, tomatoes, onions, jalapeños, eggs, grape tomatoes, feta cheese

Protein 40g Cal 780 Carbs 62g Fat 43g
Entrees & Bowls

Breakfast Burrito

Grilled steak, scrambled eggs, avocado, pico de gallo, in house made wrap

Protein 62g Cal 684 Carbs 14g Fat 46g
Entrees & Bowls

Chicken Caesar Wrap

Grilled chicken, turkey bacon, romaine, parmesan cheese, caesar dressing, in house made wrap

Protein 77g Cal 622 Carbs 7g Fat 29g
Entrees & Bowls

Chicken B.L.T.A

Grilled chicken, turkey bacon, lettuce, tomato, avocado, mayo (chosen foods)

Protein 60g Cal 630 Carbs 26g Fat 29g
Entrees & Bowls

Power Plate

Soft scramble, grilled skirt steak, cauliflower, sweet potato fries baked in avocado oil

Protein 60g Cal 735 Carbs 39g Fat 41g
Entrees & Bowls

Power Stack

Banana, egg whites, oat flour, grass fed whey vanilla, almond milk, baking powder, walnuts, chocolate chips, cinnamon

Protein 40g Cal 400 Carbs 36g Fat 16g Sugar 15g
Entrees & Bowls

Protein Poke Bowl

Ahi tuna, edamame, avocado, pineapple, cucumber, jalapeños, quinoa, sesame seeds

Protein 57g Cal 610 Carbs 38g Fat 20g
Entrees & Bowls

Protein Pasta Ratatouille

Tomato sauce with zucchini and eggplant made with Kaizen Fusili

Protein 26g Cal 350 Carbs 43g Fat 6g
Entrees & Bowls

Plant Based Bowl

Pan seared Tofu, kale, quinoa, grape tomatoes, cucumbers, onions, olives, lemon vinaigrette

Protein 37g Cal 712 Carbs 58g Fat 40.5g
Bread Options

Spinach Wrap (made in house)

Eggs, egg white, spinach, oat flour, arrowroot powder, salt, pepper

Protein 15g Cal 149 Carbs 3g Fat 8g
Bread Options

Plain Bagel (142g)

Unbleached enriched wheat flour (wheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid, malted barley flour), water, brown sugar, less than 2% of salt, malt, molasses, baker’s dry active yeast

Protein 10g Cal 360 Carbs 78g Fat 1g
Bread Options

Everything Bagel (142g)

Unbleached enriched wheat flour (wheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid, malted barley flour), water, brown sugar, less than 2% of salt, malt, molasses, spices, poppy seed, sesame seeds, steel cut oats, baker’s dry active yeast, dehydrated garlic, onion, kosher salt

Protein 10g Cal 369 Carbs 77g Fat 1.5g
Bread Options

Cinnamon Raisin Bagel (142g)

Unbleached enriched wheat flour (wheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid, malted barley flour), water, brown sugar, raisins, salt, molasses, spices, ground cinnamon, malt, caramel syrup, baker’s dry active yeast

Protein 9g Cal 360 Carbs 79g Fat 1g
Bread Options

Gluten Free Everything Bagel (Original Sunshine)

Gluten free wheat starch, gluten free buckwheat flour, prebiotic psyllium powder, guar gum, corn starch, xanthan gum, brown sugar, citric acid, water, olive oil, salt, yeast, poppy seeds, caraway seeds, onion, sesame seeds

Protein 2g Cal 240 Carbs 55g Fat 1g
Bread Options

Sourdough Toast

Wheat flour, water, salt, barley malt, yeast

Protein 2g Cal 85 Carbs 17g Fat 0.6g
Bread Options

Gluten Free Sourdough Toast (Original Sunshine) (1 slice)

Gluten Free Wheat Starch, Gluten Free Buckwheat Flour, Prebiotic Psyllium Powder, Guar Gum, Corn Starch, Brown Sugar, Xanthan Gum, Citric Acid, Water, Sea Salt

Protein 1g Cal 120 Carbs 29g Fat 0g
Protein Cream Cheese

Plain

Cream cheese, nonfat greek yogurt, unflavored whey

Protein 12g Cal 89 Carbs 2.4g Fat 3.5g
Protein Cream Cheese

Garlic & Chive

Cream cheese, nonfat greek yogurt, unflavored whey, garlic, chives

Protein 12g Cal 89 Carbs 2.7g Fat 3.5g
Protein Baked Goods

S’mores Protein Cookie

Hu chocolate gems, Dandies vegan marshmallows, Simple Mills graham crackers, almond flour, oat flour, nonfat greek yogurt, almond butter, grass-fed whey vanilla, 100% maple syrup, cinnamon, sea salt, egg, butter, vanilla extract, baking powder

Protein 23g Cal 490 Carbs 42g Sugar 23g
Protein Baked Goods

Oatmeal Raisin Protein Cookie

Rolled oats, oat flour, bananas, nonfat greek yogurt, almond butter, grass-fed whey vanilla, 100% maple syrup, cinnamon, sea salt, applesauce, butter, vanilla extract, baking powder, baking soda

Protein 13g Cal 185 Carbs 11g Sugar 5g
Protein Baked Goods

Chocolate Walnut Brownie

Oat flour, almond flour, nonfat greek yogurt, butter, grass-fed whey chocolate, cocoa powder, walnuts, chocolate chips, coconut sugar, vanilla extract, baking soda, baking powder

Protein 17g Cal 270 Carbs 18g Sugar 6g
Protein Baked Goods

Banana Walnut Chocolate Chip Muffin

Almond flour, oat flour, arrowroot powder, nonfat greek yogurt, grass-fed whey vanilla, banana, walnuts, chocolate chips, maple syrup, egg, vanilla extract, baking soda, baking powder

Protein 13g Cal 210 Carbs 25g Sugar 8g
Protein Baked Goods

Apple Cinnamon Muffin

Almond flour, oat flour, nonfat greek yogurt, grass-fed whey vanilla, apple, walnuts, cinnamon, maple syrup, egg, vanilla extract, baking soda, baking powder

Protein 15g Cal 230 Carbs 32g Sugar 15g
Protein Baked Goods

Blueberry Cheesecake Muffin

Almond flour, oat flour, nonfat greek yogurt, grass-fed whey vanilla, blueberries, cream cheese, maple syrup, egg, vanilla extract, baking soda, baking powder

Protein 14g Cal 200 Carbs 21g Sugar 6g
Protein Frozen Yogurt

Protein Frozen Yogurt (Flavors: Vanilla, Chocolate, Swirl)

Nonfat plain greek yogurt, plain greek yogurt, almond milk, organic maple syrup, grass-fed whey protein, baking soda, vanilla extract, cocoa powder(chocolate flavor)

Protein 20g Cal 165 Carbs 14g Fat 2g Sugar 14g
Protein Frozen Yogurt

Protein Frozen Yogurt with Baked Goods Toppings

Swirl frozen yogurt with all of our baked goods as toppings. Macros based on 11.5oz serving - contains nuts.

Protein 36g Cal 420 Carbs 38g Fat 11g Sugar 23g
Dressings & Sauces

Apple Vinaigrette (per 2 oz)

Extra virgin olive oil, apple cider vinegar, fresh apples, Dijon mustard, honey, garlic, sea salt, black pepper

Protein 0g Cal 190 Carbs 4g Fat 21g Sugar 3g Sodium 170mg
Dressings & Sauces

Lemon Vinaigrette (per 2 oz)

Extra virgin olive oil, fresh lemon juice, water, Dijon mustard, honey, garlic, lemon zest, sea salt, black pepper

Protein 0g Cal 170 Carbs 4g Fat 19g Sugar 3g Sodium 170mg
Dressings & Sauces

Caesar Dressing (per 2 oz)

Plain nonfat Greek yogurt, extra virgin olive oil, fresh lemon juice, garlic, anchovy paste, finely grated parmesan cheese, Dijon mustard, Worcestershire sauce, sea salt, black pepper

Protein 5g Cal 128 Carbs 2.5g Fat 11g Sugar 2g Sodium 220mg
Dressings & Sauces

Cilantro Lime (per 2 oz)

Plain nonfat Greek yogurt, fresh lime juice, extra virgin olive oil, fresh cilantro, garlic, honey, Dijon mustard, sea salt, black pepper, jalapeños

Protein 2g Cal 181 Carbs 3g Fat 18g Sugar 1g Sodium 174mg
Dressings & Sauces

Honey Mustard (per 2 oz)

Dijon mustard, plain nonfat Greek yogurt, extra virgin olive oil, apple cider vinegar, fresh garlic, onion powder, sea salt, black pepper

Protein 1g Cal 163 Carbs 10g Fat 13g Sugar 9g Sodium 155mg
Dressings & Sauces

Chipotle (per 2 oz)

Plain nonfat Greek yogurt, extra virgin olive oil, fresh lime juice, chipotle peppers in adobo sauce, garlic, honey, cumin, smoked paprika, sea salt, black pepper

Protein 3g Cal 108 Carbs 3g Fat 9g Sugar 2g Sodium 155mg
Dressings & Sauces

Organic Ketchup — Sir Kensington (per 2 tbsp)

Tomatoes, Tomato Paste, Fair Trade Organic Cane Sugar, Water, Onions, Distilled Vinegar, Salt, Lime Juice Concentrate, Green Bell Peppers, Allspice

Protein 0g Cal 30 Carbs 8g Fat 0g Sugar 6g Sodium 380mg
Dressings & Sauces

Avocado Oil Mayo — Chosen Foods (per 2 tbsp)

Avocado Oil, Filtered Water, Egg Yolks, Organic Whole Eggs, Organic Distilled White Vinegar, Organic Mustard (Distilled Organic Vinegar, Water, Organic Mustard Seed, Salt, Organic Spices), Salt, Organic Rosemary Extract

Protein 0g Cal 200 Carbs 0g Fat 22g Sugar 6g Sodium 100mg
Dressings & Sauces

Spicy Mayo (per 2 tbsp)

Avocado oil mayo (same as above) & Sriracha Protein 0g Calories 200 Carbs 0g Fat 22g Sugar 6g Sodium 170mg

Protein 0g Cal 200 Carbs 0g Fat 22g Sugar 6g Sodium 170mg

Dietary & Label Transparency: We are 100% seed oil free. Our entire menu is gluten free either as is or with substitutions. All macros are estimates and based on typical nutritional information provided.

The Protein Shop
24-Hour Custom Meal Prep

BUILD YOUR CUSTOM
MEAL PLAN

Seed-Oil-Free. Protein-Forward. Chef-Prepared fresh daily in NYC. Build your personalized monthly plan with real-time target macro tracking.

100% Seed-Oil-Free
High Protein
NYC Fresh Delivery

30-Second Meal Plan Builder

Your Daily Target Nutrition

Lose Weight
2,200
Calories / Day
175g
Protein
220g
Carbohydrates
65g
Fats
Disclaimer for Raw Fish: Served raw. Consuming raw or undercooked seafood may increase your risk of foodborne illness.
*LEGAL & HEALTH DISCLAIMER* All calculations, macro estimates, and dietary targets generated herein are arbitrary estimations powered by AI algorithms and are provided solely for informational and educational purposes. They do not constitute medical, nutritional, or health advice, nor do they guarantee specific body composition or fitness results. Please consult with your physician or qualified healthcare professional before beginning any meal plan or dietary routine.

Select Your Meal Prep Calendar Dates

Pick 3 or more days to start your plan. Minimum 3-day booking required. Kitchen requires 48-hour advance notice.

Kitchen Notice: 48h Advance Locked
3 Days (Minimum)
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15+ Days
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Kitchen needs 48h notice. Minimum 3-day prep unlocks a Free Sweet!

Build Your Meals — Day by Day

Assign custom meals for each date tab, or copy your selections to all days.

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HOW YOUR CUSTOM MEAL PLAN WORKS

01

Calculate Your Targets

Input your age, weight, and fitness goals to instantly calculate your custom daily calorie and macronutrient targets.

02

Select Your Chef Meals

Choose from our pasture-raised, seed-oil-free high-protein breakfast, lunch, and dinner options with live macro tracking.

03

Fresh Daily Delivery

We cook your meals fresh daily in NYC and deliver straight to your door or prepare them for easy store pickup.

FREQUENTLY ASKED QUESTIONS

Yes, absolutely! We cook strictly with organic extra virgin olive oil, avocado oil, and beef tallow. We never use canola, soybean, sunflower, corn, or vegetable oils in any dish.
We deliver fresh meals directly to your home or office across Manhattan and Brooklyn. You can also elect store pickup at 57 Clinton Street.
Yes! You can pause your plan anytime or update your weekly meal choices up to 48 hours prior to the next billing cycle.
Order for 3 Days and receive a FREE Sweet with your meal plan. Choose a 5-Day plan to save 10%, a 10-Day plan to save 15%, or commit to a 15+ Day plan and enjoy 20% off your entire order.
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LIVE NUTRITION PROGRESS

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Calories 0 / 2,200cal
Protein 0 / 175g
Carbs 0 / 220g
Fats 0 / 65g
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